SHOCEO^® Reading for Success: 6 (Six) Minutes.

For this edition of the She’s Her Own CEO^® Interview Series, we are excited to introduce you to TV Reporter, La’Tasha Givens!

La’Tasha Givens has been a Reporter / Anchor at WXIA-11Alive News (NBC-Atlanta) since 2015. She also hosts her own radio show, The Business Brief on Hits 92.3.

Her passion for news started when she was chosen to deliver the morning announcements over the PA system in elementary school. She knew then she loved administering information and being a voice for others.

Before working in television news, she worked in public relations.  La’Tasha began her broadcasting career at WCTV In Tallahassee, FL. as a Reporter /Anchor. From there, she moved to Oklahoma and began anchoring the 9 o’clock news on Freedom 43 and was Weekend Evening Anchor on KFOR NewsChannel 4.

She is a graduate of Eastern Michigan University. She enjoys serving the community through various organizations like Permission To F.L.Y., The Children’s Center, HOPE Worldwide, Habitat for Humanity, and the Junior League of Atlanta.

La’Tasha and her husband, William, have two boys – WilliamCharles and Winston-Xavier.

She believes it is important to set an example for teens and our next generation. La’Tasha enjoys cooking, spending time with friends and family, and watching movies that either make her laugh or cry.

Kathryn Brooks, She’s Her Own CEO®: Hi La’Tasha, thank you for joining me today! What are the specific educational and career experiences that have made you into the fabulous and successful CEO that you are today?

La’Tasha Givens, On-Air Host: Thanks, Kathryn! I graduated from Eastern Michigan University. From there I became an executive assistant while launching my own public relations company. During my work in PR I enjoyed planning events for clients, creating media kits and writing scripts for broadcast. After two years, I decided to focus solely on journalism. I have had the benefit of being both an employee with limited responsibilities and CEO who is responsible for everything. I think those combined experiences throughout my career helped shape the professional I am today.

Kathryn Brooks, She’s Her Own CEO®: So true! Today’s CEOs need multiple skill sets and the ability to manage themselves as well as others.

On ShesHerOwnCEO.com, we often talk about how one can best Lead, Provide, and Create™. Each of us, in our respective world, has opportunities to Lead Ourselves, to Provide for Others, and Create for the Larger World.

La’Tasha, please share with me your favorite example of how you Lead, Provide, and Create™ in your professional and/or personal world!

La’Tasha Givens, On-Air Host: I believe leading yourself means a commitment to continued personal and professional development. Through that, we provide or offer the best version of our self to the world. When we do that, we create safe yet motivating spaces for others to do the same.

 

Kathryn Brooks, She’s Her Own CEO®: Being the CEO of your world can take many forms (for example, engaging in creative pursuits or being a reliable mom/sister/daughter). In your opinion, what are the best ways to achieve success and to become the boss of your world?

La’Tasha Givens, On-Air Host: Kerry Washington once said, “You can be the lead in your own life.” We all have a center of influence. We all have people who admire and depend on us for different things. I believe when you are truly grateful for the life you have, you’re able to rise to the occasion that the life you want requires.

Kathryn Brooks, She’s Her Own CEO®: Any additional advice you have for motivated, aspirational professionals?

La’Tasha Givens, On-Air Host: Stop doubting yourself and just do it. Do whatever it is that comes to mind when you read this. You have everything you need right now for this time in your journey to get to the next phase. This will be true for every part of your journey.

Kathryn Brooks, She’s Her Own CEO®: Thank you for sharing your professional perspectives, La’Tasha!

 

 

 

Follow La’Tasha and catch more of her work:

Instagram & Twitter: @latashagivens1

Facebook: La’Tasha Givens 11Alive News Reporter

The Business Brief Radio Show 

Instagram: @thebusinessbrief

Twitter: @TheBizBrief

Looking for even more #CEO inspiration?  Check out my other #CEO interviews and be sure you’re subscribed below.

Kathryn